Course Curriculum
| Strategic Planning and Analysis for Marketing | |||
| Module 01: An Introduction to Strategic Planning | 00:17:00 | ||
| Module 02: Development of a Strategic Plan | 00:24:00 | ||
| Module 03: Strategic Planning for Marketing | 00:12:00 | ||
| Module 04: Strategic and Marketing Analysis | 00:14:00 | ||
| Module 05: Internal Analysis | 00:14:00 | ||
| Module 06: External Analysis | 00:24:00 | ||
| Module 07: Market Segmentation, Targeting and Positioning | 00:16:00 | ||
| Module 08: Approaches to Customer Analysis | 00:23:00 | ||
| Module 09: Approaches to Competitor Analysis | 00:25:00 | ||
Instructors
157 STUDENTS ENROLLED
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