Google Analytics Beginners and Advanced Course

Overview:

Welcome to the “Google Analytics Beginners and Advanced Course!” This course provides a comprehensive guide to using Google Analytics for tracking website traffic and analyzing user behavior. Whether you’re new to Google Analytics or looking to enhance your skills, this course covers both beginner and advanced topics to help you gain insights and optimize your online presence effectively.

• Interactive video lectures by industry experts
• Instant e-certificate and hard copy dispatch by next working day
• Fully online, interactive course with Professional voice-over
• Developed by qualified first aid professionals
• Self paced learning and laptop, tablet, smartphone friendly
• 24/7 Learning Assistance
• Discounts on bulk purchases

Main Course Features:

• Detailed tutorials covering Google Analytics setup, configuration, and reporting
• Hands-on exercises and case studies to practice analyzing website data and generating reports
• Exploration of advanced Google Analytics features such as custom dimensions, segments, and goals
• Guidance on interpreting key metrics and identifying actionable insights from data
• Tips for optimizing website performance and conversion rates using Google Analytics data
• Access to resources and tools for troubleshooting and maximizing Google Analytics functionality
• Supportive community forums for collaboration, feedback, and troubleshooting
• Regular assessments and quizzes to track progress and reinforce learning

Who Should Take This Course:

• Marketing professionals, website owners, and business owners looking to leverage Google Analytics for data-driven decision-making
• Digital marketers, analysts, and SEO specialists seeking to improve website performance and optimize marketing campaigns
• Web developers and designers interested in understanding user behavior and improving user experience through data analysis
• Anyone interested in learning Google Analytics from scratch or enhancing their existing skills for career advancement

Learning Outcomes:

• Understand the fundamentals of Google Analytics and its role in web analytics
• Gain proficiency in setting up Google Analytics accounts, tracking codes, and filters
• Analyze website traffic and user behavior to identify trends, patterns, and opportunities
• Utilize advanced Google Analytics features to segment data, track goals, and measure conversions
• Interpret key metrics and reports to make data-driven decisions and optimize website performance
• Implement best practices for configuring Google Analytics settings and customizing reports
• Apply Google Analytics insights to improve website usability, engagement, and conversion rates
• Develop a strategic approach to using Google Analytics for continuous improvement and growth of online assets.

Certification

Once you’ve successfully completed your course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). All of our courses are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

Assessment

At the end of the Course, there will be an online assessment, which you will need to pass to complete the course. Answers are marked instantly and automatically, allowing you to know straight away whether you have passed. If you haven’t, there’s no limit on the number of times you can take the final exam. All this is included in the one-time fee you paid for the course itself.